Prickle Forrest Books
By Christina Benchoff
May 26, 2026
Week 10 The Wrap up
Too Many Platforms, Not Enough Time? Here’s What to Do Next
Let’s be honest for a second:
At some point during this series, you probably thought—
“Okay…but how am I supposed to do all of this?”
Short answer: You’re not.
If there’s one thing we hope you take away from this entire series, it’s this:
👉 You do not need to be on every platform to be successful as an author.
In fact, trying to do everything is usually what leads to doing… nothing consistently.
At Prickle Forrest Books, we see it all the time—authors stretched thin, overwhelmed, and frustrated because they feel like they’re “behind” or “not doing enough.”
Let’s fix that.
Step 1: Choose 1–2 Platforms (That’s It)
Not five. Not “I’ll try them all and see.”
👉 Start with one or two platforms max.
Here’s a quick recap to help you decide:
- Facebook: Community + loyal readers
- Instagram: Branding + connection
- TikTok: Discovery + reach
- Pinterest: Long-term traffic + visibility
- X: Networking + industry presence
Now ask yourself:
- Where are my readers?
- What kind of content do I actually enjoy creating?
- What feels sustainable for me?
Because the best platform isn’t the trendiest one—it’s the one you’ll actually use.
Step 2: Pick a Simple Posting Plan
You don’t need a complicated strategy.
👉 You need something you’ll stick to.
Examples:
- Facebook → 2–3 posts per week
- Instagram → 3 posts + Stories
- TikTok → 3–5 short videos
- Pinterest → 3–5 pins per week
- X → Daily short posts + replies
Notice something? None of this requires you to be online 24/7.
Step 3: Focus on Connection Over Perfection
This is where most authors get stuck.
They overthink:
- What to say
- How it looks
- Whether it’s “good enough”
Meanwhile, the authors who grow are the ones who just… show up.
👉 Readers don’t need perfect.
They need real. They need consistent. They need you.
Step 4: Stop Starting Over Every Week
If your content plan resets every Monday, you’re making this harder than it needs to be.
👉 Instead:
- Reuse ideas
- Repeat what works
- Build simple content “types” you can rotate
Consistency doesn’t come from constant creativity—it comes from systems.
Step 5: Give It Time (More Than You Think)
This might be the most important one.
👉 Social media growth is not instant.
- Instagram takes time
- TikTok can be unpredictable
- Pinterest is slow but steady
- Facebook builds gradually
If you quit after two weeks because “it’s not working,” you’re quitting before it even has a chance.
What This Really Comes Down To
You don’t need:
- Every platform
- A massive following
- Perfect content
You do need:
- A clear focus
- A simple plan
- The willingness to show up consistently
That’s what builds an audience. That’s what sells books.
When You’re Ready to Stop Guessing…
If you’ve made it through this series and you’re still thinking:
“I get it… but I don’t know how to do it.”
“I don’t have time to keep up with all of this.”
“I just want to write my books without stressing about marketing.”
That’s exactly why Prickle Forrest Books exists.
We help authors:
- Choose the right platforms (no more guessing)
- Create content that actually connects with readers
- Stay consistent without burnout
- Build a brand that feels natural—not forced
👉 Because you shouldn’t have to choose between writing your books and promoting them.
If you’re ready to take social media off your mental load and turn it into something that actually works for you—we’re here to help. Contact us to discuss your social media book marketing needs.
👉 And one More Thing…
This may be the end of this series—but we’re available to help you out when needed. Don’t hesitate to contact us at prickleforrestllc@sssnet.com for help.
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